Spartan is the #1 endurance sport brand worldwide with the best obstacle course race with over 200 races in 42 countries. The event was attended by almost 7000 challenge participants and attendees.
DCS was engaged to provide man power and execution of branding and activation, this included on site coordination, roll out and simultaneous coordination of on ground activation plans with almost 15 sponsors.
Client: Total Sports Asia Sdn Bhd
Project Leader: Mohan Kumar
On Ground: Wong LiLi, Gary Choong
Planning & Strategy: Total Sports Asia and DCS Entertainment